DEVCOM, Art and science; Innovation and growth

              Most relationship tend to fail, not because the absence of love. Love is always present. Yes, this is true, but this article is not intended for another love story, we see, why some relationship ends for nothing? Is it really because the absence of love or because sometimes absence of communication? Yes it’s true, absence of communication, and relationship is just one of the situation that tend to fail if lack of good communication, this is why Development Communication exist, simple two words, but holds lot of meaning- innovation, solution, growth, marketing and many more.

            Development communication has many roles for the society and it is known as the art and science of human communication, it roles signify how a person uses it as a track to innovate and seek solution for existing problems in society, it’s main target to get to the bottom of is social change.

            As the word itself, development is the focal issue in it, and in the respond for development are the awaiting success and a growth for a progressive individual.  Development with a good communication bond on it is a well-responsive subject, because good communication is as stimulating as black coffee, and just as hard to sleep after.

            As a development communication practitioner, you design a development projects and objective in order to respond to social change, you need to be logical and firm in implementing social progress and advancement.

            We communicate for development, promote shared scheme and get along with possibilities to create changes and cultural programming, as to develop the community towards a positive reaction and with adequate goals it was defined by Nora C. Quebral as the art and science of human communication linked to a society’s planned transformation from a state of poverty to one dynamic socio-economic growth that makes for greater equality and the larger unfolding of individual potentials. Indeed, a Development communication.

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